Friday, 9 September 2016

MAGAZINE cover- empire #1

This film based magazine cover immediately appealed to me as it focuses on the emotive portrayal of a character, which is a technique we would aim to include in our own magazine covers as this draws in audience attention and makes the magazine cover appear dense and action packed rather than using a long shot, establishing or deep focus shot that would loose the dramatic effect of the imagery.
As well as the close up image, the masthead is what would catch audiences attention as its bold red tone and recognizable font would stand out to audiences, importantly, standing out before the price of £3.99 does, as competitive magazines in the industry sell for far cheaper. however, the date '8th august' indicates this magazine is a monthly edition as it isn't indicative of the week beg/ ending which is perhaps responsible for the pricing. The red is a staple color used for EMPIRE magazines, however co ordinating mise en scene with the blood on harry potters face and his red jacket creates almost a tone for the magazine making it seem more professional. the other colors used; black and yellow, contribute to maintaining the three 'danger' colors- red connoting warning, and the yellow and black connoting danger. this in turn gives the magazine cover an enigma effect- audiences will want to know what the danger is, what the importance is.

Underneath the masthead, the subheading is inclusive of superlatives and positive adjectives such as 'special' and 'massive' and imperatives 'right now' 'you need to'. this tempts audiences further to find out what the magazine entails, and they feel like they are being instructed to read into the magazine. The variation in title size, font, italics, boldness and capitalization makes the page seem less dominated by text and more aesthetically pleasing for audiences. simplistic lexis choices are used to only give away key words and smaller details, not giving away too much about what the magazine includes.

The cuts on daniel radcliffes face and injuries are an enigma, we as audeinces do not know where these have come from, yet want to find out more and be enlightened as to what has happened, this hence creates even more of an appeal for the film. The cracked glasses too are a usage of mise en scene with this prop showing almost the breadown of the charachter of harry potter as his glasses are a connotative symbol of his charachters that audeinces would see and recognise, much like supermans cape, or donnie darkos rabbit mask, freddy kruegers razors- harry potters glasses are what define him, so hence having one cracked destroyed lens and one perfect lens suggests a battele between good and evil, an internal battle possibly. this creates even more enigma codes about what evil will be involved, particularly from harry potter enthusiasts having more of a pragmatic understanding of the storylines with dementors that could come into play, especially with the dark black background connoting their coloured spirits. The cracked glasses could also create the idea of a hamartia or weakness that harry obtains- as seeing is a dominant and very necessary sense so for him to partiallty not be seeing straight it suggests he is flawed against competition, and that he is perhaps not physically or metaphorically seeing straight.



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